A great story is an excellent way to get people’s attention. From kids to adults, we all love a great story. So those writing them must be willing to give attention to that fact and be committed to giving the time and the effort to ensure it satisfies the taste of those who have the appetite for it.
Now you might ask what does this have to do with me a small business owner. Well it has in it a principle that is applicable to all business ventures. Give attention to the market condition, and make the necessary changes or adjustments to keep customers loving what you offer. And as Friday drifts away amid the laughter and fun of knowing the weekend is here, don’t give all of this pleasant time to just one thing; fun and laughter, but stick in somewhere your plan to ensure that your story, whether its “client building”, “outsourcing“, “virtually assisting” or “small business marketing”, satisfies the appetite for which they were intended.
Have a super weekend.
Merlene
Five Star Executives
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